The Saudi Ministry of Media and Microsoft Arabia (NASDAQ: MSFT) has signed a memorandum of understanding (MoU) to explore a wholesale integration of artificial intelligence (AI) for local media in the Gulf state.
The partnership will cover several areas in the media ecosystem, including television, radio, and print, to bring the industry to par with its contemporaries in other regions. The collaboration is expected to provide the ministry with advanced solutions “to improve the quality of local media content.”
Microsoft will offer the…